FAQs
While US is still a favourite among International students, Europe has been quickly catching up. According to higher education statistics, in 2017 over 45k Indian students opted for higher education in Europe. Fast forward to 2019, UK has seen 93% rise in Indian students despite Brexit. Clearly, through hail or storm, or even political and economic turmoil, Indian students seemed to be drawn towards Europe now more than ever.
This is exactly why this is the perfect time for European Institutions to extensively market themselves in India. We at 'The Silent Salesman' seek to bridge the gap between the potential students and their dream University through effective marketing of the Institution.
We work with European Higher education institutions to help them use online and offline marketing initiatives too boost their enrollment rates and make their presence known in India. We help them cross the regional language barriers in India and provide personal yet professionally way to attract Indian students from different regions.
Our parent company 'Golden Future' founded and led by an expert in the field of higher education Mr. Rahul Sheth has over been in the Higher Education Industry for over 10 years. We have successfully matched Indian students with their dream University in Europe and believe it's now time to expand further with the 'The Silent Salesman' to help Institutions reach out to Indian students. The team at Golden Future has counselors over 50'000 students and have successfully sent the majority to different countries of Europe.
A significant section of the population in India do not understand English. In fact, there's no national language in India (surprised?). We have so many and such different regional languages that it is absolutely impossible for a non-native and hence a European Marketing Agency to speak all of them let alone produce content/market based on them.
India has 22 official languages and 780 identified languages. Be it Hindi, Bengali, Gujrati or Malayalam our local native marketing team specializes in all regional languages that your prospective students speak. We successfully eliminate the language barrier, Yay!
Not a problem at all. In fact that's one of the interesting factors your Institution and Indian students can bond over. Why? Because English is not our national language either. A massive chunk of the Indian population does not converse or even knows English. Moreover different regions in India speak languages other than English.
So, don't worry! With our multilingual SEO, local website development, multilingual AD campaigns, call centers and local YouTube guidance videos, WE have got YOU covered. We convert all your content onto our regional languages which helps you reach ALL the Indian students and not just a certain section.
Covid-19 no doubt will bring about a revolution in the higher education sector, a revolution that has been long overdue. It is the surge of online education. Pre Covid-19 as per the survey conducted by the Observatory on Borderless Education online education accounted for only 15% of a sample education market. But the pandemic has forced Universities to bring the courses online. Furthermore According to a recent study portals survey 40% of International students are changing their study abroad plans due to the current crisis.
So, we need to adapt accordingly. It is now more than ever that European Universities especially the ones which are not in the already overcrowded countries to adapt and market themselves. Give the higher ranked Universities a run for their money. The world is shifting online and so is our higher education marketing strategies. With our top notch Digital marketing services, we will make sure that Indian students are made aware of your Institute's excellent online as well as offline programs.
India is a country of many languages, cultures and preferences intertwined together with blurred borders. The designs, textures, colours and even the content that Indians respond to are different than that of your people.
So if you hire a European Marketing agency to design your website then you might not be able to get the attention of our students. This is exactly why you need The Silent Salesman to develop a local website exclusively focused towards Indian students.
Our print and Editorial team ensures your customized local website is made in tandem with the regional preferences of Indian students to convert maximum views into sales.
Don't worry! From building your custom website to managing it, we have got you covered.
Yes we use Google Analytics through which we make goal tracking easy for you. You can track the traffic to your website, where they're coming from and even see how many visitors get converted to leads.
We believe communication is key. We encourage and engage in frequent communication with all our clients. We connect to you over phone or even face-to-face through Skype. You'll be in constant communication with our project manager who'll provide you with timely reports on the progress and success of your project.
We provide weekly/monthly reporting on all your stats including your success rates.
Yes! Digital marketing is one of the most cost-effective forms of marketing especially now more than ever in the post covid-19 world. A well planned digital marketing strategy can lead to significant returns when implemented efficiently and effectively for a relatively lower investment as compared to traditional career fairs.
Our Digital Marketing weapons include : SEO, Website and content development, Influencer Marketing, Marketing Automation, PPC, YouTube and other social media marketing, Email marketing and digital Multilingual AD campaigns.
Excellent! You've made the right choice. Let's talk about your project over a cup of chai?
Excellent! You've made the right choice. Let's talk about your project over a cup of chai?
